Personalized URL’s or pURL’s have been used for years in direct marketing. You can find them being used in: Print TV Billboards Radio and Digital Channels What are Personalized URLs? The name basically…
Should You Use Personalized URLs (pURLs) in Direct Marketing?
Tag: Accordion Fold
28Feb, 2014
0
The Case Study of a Kopytek Print Job
We here at Kopytek wanted to share with you an common case study of how print jobs come to us and then get printed. 1. You’ve been working on a project…
08Feb, 2014
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Spiral Accordion Mailer Fold
The Spiral Accordion Mailer Fold is a two-part direct mail piece that features a post card and a circular piece that fits inside of a mylar envelope. The circular piece…
21Jun, 2013
0
Folded Printing Projects – Are You In The Advertising Fold
For advertising agency design professionals and marketing department creative, designing a printed piece that makes the best use of available space and positions the messaging in a unique way to…
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